Encircled Inc. is a Canadian, female-founded brand committed to creating sustainable, ethically made clothing that’s comfortable, travel-friendly, and produced in Canada.

The client reached out for assistance with their brand rollout, seeking graphic design support across packaging, stationery, signage, and social media. They wanted each design element to reflect their commitment to sustainability and ethical production while maintaining a cohesive, elevated brand aesthetic.

The result: I developed a suite of packaging and stationery designs that align with Encircled’s values and visual identity. Each piece is simple, modern, and environmentally conscious, featuring natural textures and minimalist layouts to highlight their sustainable mission. For the social media designs, I created posts that blend brand storytelling with product features, bringing the brand’s ethos to life online and engaging their audience. The signage is clear and inviting, designed to guide customers through Encircled’s eco-conscious shopping experience.